Let’s start by saying that quick fixes shouldn’t be your solutions all the time, especially in business. The experts will tell you, they rarely work and can put you at risk. But there are those few magical AND fast adjustments that can do marvels for your company, even in a competitive arena like Sydney’s CBD. Those are worth keeping in your playbook.
For you the quick fix may be using high-end embroidery services Sydney locals will appreciate the quality of. For someone else it may be updating website information. Browse our list to see what you can do to benefit your brand, without taking up too much time.
First Things First: Make Sure Quick Fixes Lead to Long Term Impact
Quick fixes are popular because most of us don’t have time to waste.
But should you do it? If you’re hesitant about implementing any fast fix, your caution is understandable. You don’t want to create more problems while trying to solve one.
If your quick fix forms part of a bigger solution, you should be safe. In other words, view the quick fix as the first step in a larger plan and long-term project for solving this challenge. Monitor results all the time to identify and even avoid issues before they develop into a major crisis.
For example:
- Finding a new supplier overnight can simply be a temporary solution while you survey the market for the best option. Don’t make long term commitments but make sure you get product for your clients.
- In another scenario, you may launch a quick marketing campaign after experiencing bad publicity concerning a disgruntled employee. In the long run, you’ll create better policies for the HR department or change application and onboarding procedures.
Also, as long as your fix eventually leads to you solving the source of an issue, your business will stay on track. Now, here are some quick ones to try when you’re in a crisis.
5 Quick Fixes the Work
Many Website Marketing Fixes are Quick and Easy
For many businesses, digital marketing is a major challenge. Also, launching a successful marketing campaign is costly and takes time to prepare. This means you usually only see good results weeks or months after starting to make positive changes.
Still, there are a few small website changes that won’t rob you of time and you can possibly have many positive returns down the line:
- Do a quick check of your website and make sure there’s a Call to Action on every page. With today’s software you should be able to add one yourself, instead of waiting for a developer to do it for you.
- If your website has a blog, browse the titles and see if they promise positive outcomes or benefits to the reader. Such titles are more likely to get clicks. Create better ones or simply start using better titles when creating new blogs. Soon, your articles will draw more traffic.
- Is it clear on each page—before you have to scroll down—what your company is about? Visitors who aren’t sure if you’re relevant to their online search will quickly navigate away. So, if necessary, add a clear description or slogan that states your product or service.
Start Monitoring Your Online Reputation
A bad reputation can harm your brand and unfortunately you can’t control what others write about you online. But you can respond to it. Start off by setting up Google Alerts for you company name and the leadership’s. If there are bad reviews you can manage it immediately, rather than finding out about negative stories weeks down the line.
Challenge the Team on Simple Customer Service Changes
You can never go wrong in improving your relationship with your customers, especially nurturing the ones you already have. In the long term you can transform your customer service department with online chatbots or more training. But today, do a quick audit to determine the following:
- How friendly your team are with customers.
- Whether online queries are responded to promptly.
- If you can offer existing customers a freebie that won’t hurt your bottom line.
Get Some Tech
Automation is key to many business improvements. Spend a little time finding software that can automate certain procedures and you’ll be surprised at the difference. This can impact:
- Communication
- Productivity
- Cost savings
- Information accessibility
- Data security
Leverage the Look
You can make a big change without you and your team sacrificing time and energy. Changing your look is a powerful one, because it empowers you to make a better impression on anyone you meet on behalf of the business. This is where resources like custom work shirts or logo embroidered caps come in handy.
Simply share your logo, order the garments and you’ll benefit from:
- Having more people see your brand’s logo and colours
- Every team member looking neat
- Proving to customers you value professionalism
This goes a long way in improving your reputation.
Final Thoughts
The key to quick fixes that actually work is to ensure there’s minimal input but still a great output. Our list of changes can have a good ROI for you but perhaps you’ve stumbled upon more tips? Share your experience with the community so everyone can up their game.
